Probably, most of you from last month listen frequently to two words BLACK FRIDAY. You ask yourself, what is it? As always, IMSOL will help you and give you some tips about this phenomenon.

Black Friday, in Spanish viernes negro, is a day of discounts that is the beginning of the Christmas shopping season. It´s celebrated one day after Thanksgiving Day in United States. This holiday comes from USA and has gradually spread throughout the rest of the world.

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Black Friday came to Spain 4 years ago in the midst of economic crisis. In this way, the trade tried to encourage the consumption before the holidays. According to Worten´s study, 83% of Spaniards respondent already know this date.

The majority of textile companies, many supermarket chains, electronics brands, travel agencies, mobile phone companies, airlines and restaurant chains will take part in this Black Friday. Although many brands are still waiting until the last day announce their discounts.

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November 23, before the Black Friday madness, Nevada Shopping Mall in Granada opens door for the first time. You will find there more than 300 locales that will offer you a variety of brands and products.

Ah…we have forgotten the most important thing! Black Friday is this Friday, November 25, and Instituto Mediterráneo Sol also we will offer you attractive discounts! Stay tuned…

We hope that you will tell us about your experience of this day.

Have a great shopping day!

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